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TrueNorth Marketing
Health Checks

Independent marketing health checks for businesses preparing to hire agencies. Save thousands by knowing where you stand before you commit to agency retainers.

Know where you stand, before you spend.

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Image by Jordan Madrid

About TrueNorth

Why TrueNorth exists

Companies waste thousands on agency ‘discovery’ work. We provide that clarity upfront — independent, affordable, fast.

Our Value

Think of us as a pre-agency strategist, that can provide:
 

  • Independent, unbiased analysis (with no incentive to upsell execution work)
     
  • Faster and more affordable than a full-service agency engagement
     
  • Equips companies to engage agencies with precision

Our Services

Every business has different goals, gaps, and growth stages. That’s why our audits are designed to meet you where you are. Each one gives you the clarity, structure, and direction you need before committing big budgets or agency retainers.

Competitor Landscape Snapshot

See how you stack up.

We benchmark your top competitors — their messaging, digital presence, and positioning — to show where you stand and how to stand out.


Deliverable: A clear visual snapshot of your market and where your biggest opportunities lie.

Digital & Content Audit

Find what’s working, and what’s not

We assess your website, SEO, and content to pinpoint strengths, gaps, and quick wins that drive results.


Deliverable: A concise report highlighting your digital health and actionable improvements.

Brand Health & Materials Check-Up

Make your brand cohesive and credible.

We review how your brand shows up and whether your sales materials truly hit the mark with your audience.
 

Deliverable: A practical brand check-up with clear feedback on what to refine and where to elevate.

Industry Insights & Opportunities

See the bigger picture.


We analyze trends, buyer behavior, and market shifts to reveal risks, white space, and growth potential.
 

 

Deliverable: A sharp insights deck showing where your brand can lead next.

How it Works

We keep things simple, structured, and transparent, so you always know what to expect.

1

Start with a Discovery Call

We begin with a short conversation to understand your goals, challenges, and current marketing setup. From there, we identify the type of audit that will bring you the most value.

2

Confirm the Plan

You’ll receive a tailored proposal outlining the recommended audit, scope, fee, and timeline. Once approved, we’ll schedule 1–2 discovery calls with key team members to gather deeper insight and context.

3

Research, Deliver, and Advise

Within two weeks, we conduct market and brand analysis, then deliver your findings — in a report, deck, or format that best fits your team — along with clear, actionable recommendations to guide your next steps.

Marketing Strategies Built on Substance, Not Guesswork.

At TrueNorth, we bring senior-level marketing experience from inside some of the world’s most ambitious brands — so you get strategic direction grounded in real-world execution. We’ve built, led, and scaled marketing programs across industries, and now help businesses like yours find clarity before investing in big budgets or agencies.

Trusted by top-tier brands
We’ve advised and supported organizations across renewable energy, life sciences, and technology, including Fortune 500 and government-backed entities.
Strategic depth with practical impact
From brand positioning to content strategy, our work has driven measurable growth and market differentiation across international campaigns.
Agency-savvy, client-side smart
Having managed agencies and million-dollar budgets ourselves, we know what works — and help you invest with confidence.

Get in Touch

and start your journey

If you’re unsure where to start or whether your marketing is really pulling its weight, TrueNorth can help. Our upfront audits give you a clear, unbiased view of your strengths, gaps, and priorities — so every next step feels intentional and backed by strategy.

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